Payment security - inside and out
Debit card payments have long since overtaken the use of cash, as contactless technology takes a firm hold on day-to-day spending. The modern world is fast-paced, stressful and frenetic, where time is of the essence and consumer expectations are high.
Long gone are the days when customers were happy to stand in queues passing the time of day, they now demand slick and secure payment solutions to purchase both fuel and goods. Retailers need to consider the shifting requirements of busy consumers and provide fast, efficient payment solutions both inside and outside the store.
Outdoor payment terminals (OPTs) are unattended payment facilities located on the forecourt, as a standalone device or integrated into the fuel dispenser, that provide customers with secure self-service transaction options, using contact or contactless payment methods. OPTs are the perfect solution for unmanned stations or for high-traffic sites where customers want to refuel on the move. The pre-payment of fuel at an OPT terminal will prevent drive-offs whilst easing the queues in the store, allowing genuine grocery shoppers more time and space to fill their baskets, thus increasing both fuel and shop sales.
Inside the store, the installation of self-checkouts can accelerate the sales process and reduce wait times, without the need for staff intervention. Self-checkouts occupy less space and can handle more customers than a standard counter service. With a focus on speed, convenience and simplicity, this automated shopping experience will drive repeat sales, improve foot traffic through the store and increase customer loyalty.
Indoor payment terminals (IPTs), often referred to as personal identification number (PIN) pad, is a device that allows merchants to capture credit and debit card information required to complete a transaction. It is crucial that retailers invest in a tried and trusted terminal that is fully supported by a reputable service provider. The vast majority of IPTs accept chip and PIN, mobile payment and contactless card payments, providing a customer receipt on completion of the sale.
Rivalry in the forecourt sector is intense, prompting fuel retailers to invest in the latest payment technology to satisfy consumer demand and prevent the loss of business to neighbouring competitors.
